• Global Girls Initiative “Girl Swag: The Platinum Guide to Personal Development for Girls & Ladies” Contact: Xina Sy/ Chloé Taylor Brown Girlswag2@gmail.com 404.246.8049 For Immediate Release: New initiative inspires girls past just self esteem & empo…wers them with whole-life “Swag” Atlanta: July 27, 2011—If you were to ask Lifestyle Coach, model, and Author, Chloé Taylor Brown, when she first began inspiring and encouraging young women, she would answer, “always.” After losing her mother to an automobile accident at age 13, she became the immediate role model to 3 younger sisters, and from there, her aspirations of empowering women was written in stone. “I love girl-issues and girl-power,” say Taylor-Brown, “I have been empowering and inspiring women and girls my whole life.” In 2008, she launched her Global Girls Initiative (G.G.I) organization which was birthed out of the “National Initiative for Girls on Body and Self Esteem Project.” Her goal was clear: to impact the self image and self efficacy of girls around the globe. Since its launch, G.G.I has reached thousands of young women through its excellent programming and curriculum. Its latest project, Girl-Swag: The Platinum Guide to Personal Development for Girls & Ladies, is no exception and brings with it a new flavor and energy for a new generation! “Girl-Swag has been brewing for decades,” says Taylor-Brown, “It has been carefully designed and crafted using a high-tech way of coaching and processing as to keep up with the times.” Taylor-Brown goes on to explain how Girl-Swag originated, “Girl-Swag is a combination of my previous work and books, Getting Ready Chloé-Style: Perfecting Your Authentic Image and Determine Your Ideal: Creating a Life of Fulfillment and Prosperity. It also combines processes from my Personal Excellence Profile: P.E.P, which assists women and girls in discovering their excellence and their unique leadership styles. Altogether, this is a system like no other!” The amazingly, high spirited, lifestyle coach and author, Chloé Taylor-Brown, has made it her life’s work to impact the lives of young women, Tweens to Twenties, through the use of practical, inspirational, and personal methods. Through a combination of life experiences, extensive research and application, and cutting edge informational systems, she has found a unique way to address the crucial issues of self esteem, body image, self efficacy, and goal-setting and accomplishment in a technological time when young women need it most. The official launch of the curriculum, Girl-Swag: The Platinum Guide to Personal Development for Girls & Ladies, co-authored by Taylor-Brown and Jud-Lee Webb, a licensed psychologist, is on August 30th in Atlanta, Georgia and will be held at Tootsies at 3400 Around Lenox Road NE, Atlanta, GA. 30326. The book, Girl-Swag: The Platinum Guide to Personal Development Girls & Ladies will be available in retailers: August 1st. For more info visit http://www.chloetaylorbrown.co​m/home/girl-swag See More